Technology continues to advance every day. You need to keep up with it if you operate an online business. People will expect your site to have various features when they drop by for a visit. Failure to have these features might result in many people leaving your site and going to a competitor because they believe your site is outdated. This is why it is so essential for you to keep up with the latest advances in the web design world. You need to have a keen understanding for what all of your customers want and expect when they visit your site. Doing this will keep your online business relevant in a technological world that is constantly changing. Here are some popular features that you should definitely include on your site if you do not already have them.
1. You should equip your site with a call center service to make it easier for your customers to communicate with you.
Call center services have become very popular for growing businesses that need help managing their increased volume of phone calls. A call center service is a company that specializes in answering all of the customer calls for a specific business. You will not need this type of service when your business is just starting out because your call volume will be relatively low. However, the number of customers calling your company will increase as it becomes more popular. People who are nervous about placing orders online will want to place orders over the phone. There will be many people calling with questions about the status of their order. They might also want to know additional details about some of the products you sell that are not mentioned on your site. The call center service will have access to all of your customer account info. This will allow them to assist your customers in an efficient manner.
2. Online chat is another way to make it easier for your customers to get in touch with you.
You will find that making it easy for your customers to reach you will cause your sales to rise. You have probably been on various sites that offer an online chat option. This allows a person to type a question and have it answered by someone who works for that particular company. The is a reason for the explosion in popularity of online chat among online businesses. It is the fact that many people are not in a position to conduct their business over the phone. They might be in an office or some other place where they do not want people to hear what they are saying. Online chat also eliminates the need to wait on hold.
3. Free shipping
Eliminate all shipping charges with orders over a certain amount. You will notice that many of the biggest online retailers do not charge any shipping. This is a trend that is growing in popularity. In fact, it has reached the point where many people do not shop on sites that charge shipping.